Article provided by: getshirley.com
What do you consider an impressive engagement rate? Your answer may differ for different platforms and in comparison to other influencers. Further research will reveal that different platforms have different measuring metrics of a proper engagement.
What is an Instagram calculator?
The engagement rate is too complicated for one to make an accurate measure. It is best to use software that can measure the engagement using equally complicated programming. The influencer marketing hub Instagram calculator evaluates numbers such as:
- Frequency of posting
- Number of followers
- Comment engagements
We have the perfect Instagram calculator not only to determine how the influencer is increasing traffic but can manage more than one Instagram account with accurate detailing.
How does the calculator work?
Our metrics narrow down the performance of various Instagram influencers with accurate percentages. Here are the most critical conditions for calculating the engagement rate.
The influencer marketing tools make it easy to find the average number of views by saving you from any fancy formulas you may need to use. Reach refers to the number of users who see the post within a given timeframe. It is unlikely that you can reach every single follower with the juiciest post or story; hence, a calculator lets you know how many of your followers have an impactful engagement.
The calculator also shows the impressions, which is the number of times your post or story was visible to users. An impression that is higher than the reach indicates that the audience viewed the story or post more than one. This aspect helps you choose the strategy that works best with your message.
The number of people who save your posts is measurable with most Instagram calculators. It is an excellent metric for measuring which stories will continue to give the message a notable view for the long haul.
The follower growth metric lets you know whether the account has the right Instagram engagement metrics to generate new follows. It is essential in determining which move gives the best value because specific individual posts and stories can be responsible for a sudden hike or drop. The ideal scenario should be gradual or sustainable sudden growth because it means that people like to see the content.
An influencer marketing hub Instagram calculator lets you see all the information that affects the follower growth. We have a comprehensive growth chart and report that analyzes IG profiles with accurate numbers.
One aspect that remains constant through the changing Instagram algorithm is the hashtag momentum. You may be surprised at which hashtags stir the most engagement when you use Shirley to compare posts. You can use our app to set precise hashtags and tags that influencers should use to send the right message.
Comments on a post have a considerable role in increasing traffic to the account and spreading a marketing message. They also have a strong indication of whether the message is a success because few people take time to do more than double-tap on a photo.
Influencer tools and calculators are a smart investment for your brand. Start tracking your influencers’ performance software that delves deep into the engagement rate.